SAM Coverage
Marketing & Sales
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Newspapers
SAM presents its 5th annual listing of newspapers serving the major skier markets and their plans for ski coverage and ski supplements. A useful…
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There’s Gold In Them Brownbags
Our marketing man and food expert give you the inside story on brownbag explosion.
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It Takes More Than Snow
Our marketing expert develops a budgeting primer keyed to sound planning sense
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Sunlight Expands Pass Partnerships Worldwide
SAM Magazine—Glenwood Springs, Colo., Aug. 1, 2017—Season pass holders at Sunlight Mountain Resort can now receive three free ski days at Kiroro ski area…
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KSL, Aspen Complete Intrawest, Mammoth Purchases, Name New Leaders
SAM Magazine—Denver, Aug. 1, 2017—The as-yet-unnamed joint venture of KSL Capital Partners and the owner of the four Aspen resorts, Henry Crown and Company,…
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Camps on the Rise
Summer camps for families and kids are boosting the bottom line at winter resorts nationwide. As ski resorts around the country hunt for ways…
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Silverton Mountain Adds Passholder Perks
SAM Magazine—Silverton, Colo., July 21, 2017—As Silverton Mountain begins its 16th year, the resort has teamed with six other ski areas that will give…
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Schmitz Brothers to Operate The Rock Snow Park (Wis.)
SAM Magazine—Franklin, Wis., July 19, 2017—Schmitz Brothers LLC, which operates Little Switzerland and Nordic Mountain ski areas in Wisconsin, has reached a purchase agreement…
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David Perry Leaves SkiCo For Post With New Joint Venture
SAM Magazine—Aspen, Colo., July 19, 2017—Aspen Skiing Company’s chief operating officer, David Perry, left the company Monday to become a full-time consultant in launching…
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Accesso Plans To Acquire The Experience Engine (TE2)
SAM Magazine—Orlando, Fla., July 19, 2017—Accesso Technology Group plans to acquire The Experience Engine (TE2) in a deal valued at around $80 million, which…