SAM Coverage
Departments: Marketing & Sales
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Covid Insights: Taking the Right Steps
As the U.S. and the world seek to escape the shadow of Covid-19, important steps are being taken on many fronts. Some of these…
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Highway West Vacations to Manage King Pine Ski Area
SAM Magazine—East Madison, N.H., Jan. 29, 2021—Highway West Vacations will be providing full property management for New Hampshire’s King Pine Ski Area, Purity Spring…
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Covid Insights: Just When You Thought We’d Turned a Corner …
Despite the growing availability of vaccines, the pandemic continues to demand attention. A new strain is putting more people, including kids, at risk of…
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Special Report: Cross-Country Skiing is Booming
by Roger Lohr The Cross Country Ski Areas Association (CCSAA) has been conducting online sessions with members since last spring, focused on sharing information…
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Rental Buyer’s Guide 2021-22
We look at the latest in alpine and snowboard rental gear, plus new opportunities in the burgeoning backcountry alpine touring and cross-country rental market.…
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Staffing Up in a Pandemic
With unemployment higher than it has been in years, locals and college breakers are showing up to staff the front lines. Surprisingly—or maybe not,…
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Winter Park to Require Passholder Reservations
SAM Magazine—Winter Park, Colo., Dec. 16, 2020—Winter Park is implementing a passholder reservation system ahead of the holidays, as large crowds and limited terrain…
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Insights on COVID-19’s Short- and Long-Term Impacts
This week’s briefing from the Insights Collective addresses both short- and long-term issues confronting resort businesses during the pandemic. In the short term: As…
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COVID-19 Product Solutions
Welcome to our spotlight on products and services to help operators navigate this winter season during the pandemic. We will continually add to this…
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Powder, Snowboarder Magazines to Shut Down
SAM Magazine—Carlsbad, Calif., Oct. 5, 2020—Media conglomerate American Media Inc. (AMI) is closing four of its sports publications, Powder Magazine, Snowboarder, Bike, and Surfer, according to a variety of industry sources.…