SAM Coverage
Author: Donna
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Keep the Staff Informed (Guests, too)
This ski season will bring plenty of change. How will you keep everyone pulling the same rope? If the last eight months have taught…
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Learning from Summer Ops
Resorts experienced some pleasant surprises from their summer activities and gained insights into winter ops. As ski resorts around the country slowly reopened for…
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News and Views :: September 2020
Talking to your community, guests, regulators, and the media; plus supplier and people news. Broadcast Your Intentions Early, Often by Rick Kahl As you…
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Publisher’s Memo :: September 2020
Buckle up, Buttercup BUCKLE UP, BUTTERCUP When I was young and things got tough, my mom would say, “Buckle up, buttercup.” She reminded…
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Lifts 2002 — Not One for the Record Books
It’s no surprise that lift installations were down last year. However, the growing trends in tubing and beginner areas remain strong. CLICK HERE…
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11 Under 30 :: July 2020
Our annual profiles of twenty-somethings who are making their mark. This year, we couldn’t narrow down our under-30 industry up-and-comers to just 10, which…
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Online Exclusive :: Bike Instructor Certification Matters
Bike instructor certification—like ski and snowboard certification—helps teachers better cater to two-wheeled guests. Here’s a look at Snowmass’s experience. At all times, our goal…
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Moving Forward
Planning for the coming winter requires an entirely new mindset. Part of a Special Section, “Winter 2020-21: A New Normal,” sponsored by Aspenware. Consider…
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Can’t Touch This
Technology can go a long way toward eliminating guest touchpoints. Part of a Special Section “Winter 2020-21: A New Normal” sponsored by Aspenware. The…
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Grab-and-Go Gear
Rental operators are exploring multiple ways to speed the process. Part of a Special Section “Winter 2020-21: A New Normal” sponsored by Aspenware. Rental…