SAM Coverage
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1998 Snowboard Rental Roundup
Manufacturers are meeting a growing demand for rental snowboards with rental-specific product. Here’s a roundup of offerings for the 1998-99 season.
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Reach Out And Plan A Ski Trip, If You Can
Most ski areas have toll-free numbers, seemingly to provide information and advice as well as to sell product. SAM asked a Mystery Mom to…
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A Mountain Of Youth
Snow Valley, Calif., was facing fierce competition and big capital expenditures by neighboring areas in the local market. In response, they focused on marketing…
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It’s All In Your Prospectus
IPO’s are giving the ski industry a different image and, for the short term, a different valuation. This article assesses and compares the prospectuses…
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Sam Idea Files
Useful innovations from ski areas around the country, including: an automatic rope oiler from Raccoon Mountain Alpine Slide in Chattanooga, Tenn., bullhead catfish for…
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The Ultimate Flush
Sewage treatment was a growing problem at Sugarloaf/USA, Me., until they discovered Snowfluent, a process developed by Delta Engineering that uses snowmaking technology to…
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Consumer For A Day
An industry insider decided to find out what it was like to choose a destination for a family vacation from brochures ordered up from…
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What’s In A Winning Rental Operation?
Wachusett Mountain, Mass., believing renters are their most important customers, leaves nothing to chance to keep them happy and the rental shop productive, from…
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The Next Big Thing?
Some trends come and go while some turn into industry standards. Here’s a look at a few of the recent alternative activities capturing public…
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An Inch In Space Saves Down Time
Doppelmayr provided Stratton, Vt., with a solution to prevent ice buildup from stopping their new six-passenger lift: an inch of clearance between the outer…