SAM Coverage
Olivia
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Mature Industry– Marketing Redesign
Ski equiptment manufacturers at Ski Magazine Week conferences urged to “recognize the new world” they’re in.
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Private Cross Country On Public Land
Skiers in a Wisconsin community wanted trails for skiing. The largest local landowner-the county-was happy to accommodate in creating a homegrown facility.
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Up And Over
At Stevens Pass they regarded the project as just another lift; to the CTEC engineers it was one heck of a place to put…
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A Three-For-One-Split
One double lift became two triples and a double plus a new beginner’s area at Willamette Pass, resulting in a Riblet success story.

