SAM Coverage
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Getting Kids: It Won’t Be Easy!
A cautionary note based on societal dynamics as the ski industry seeks market growth, and a call for realistic goals in the pursuit of…
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NSAA Celebrates Its 35th
How and why NSAA came into being 35 years ago at the Broadmoor in Colorado Springs.
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Shaky Starts, Better Ends
SAM’s annual spring review of the 1996-97 ski season. For the most part underwhelming, it was pretty good in the Midwest and Rocky Mountains…
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Ongoing Debate: The Pros And Cons Of Helmets For Skiing
An examination of the issue of helmet usage, a growing trend in the industry. After examining the pros and cons, respected safety specialist Norm…
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Critically Ill Kids Get A Chance To Ski
Ski industry personnel and companies have donated equipment and services to bring skiing to the Double “H” Hole in the Woods Ranch near Glens…
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Mvp: Liz Ambrosino, Jiminy Peak, Mass.
Liz Ambrosino, executive assistant to president Brian Fairbank at Jiminy Peak, Mass., wears many hats with enthusiasm, creativity and boundless patience.
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Crossovers Fuel Boarding
The National Skier/Boarder Opinion Survey (NSOS) shows that one of the most dramatic changes on the slopes is in the makeup of the snowboarding…
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Technology In The Works
New lift technology is everywhere: a Poma detachable double for Ruthie’s Run at Aspen, Squaw Valley, Calif., gets North America’s first funitel from Garaventa-CTEC,…
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Add Skiing To The Mix
Nemacolin Woodlands Resort in western Pennsylvania was already rated one of the top ten spas in the country, offering a wide range of spring,…
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Retaining Employees With Incentives
Free skiing is just not enough in today’s competitive job market to attract and retain employees. Ski areas around the country are building housing,…