SAM Coverage
Lifts & Ropeways
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Four Leaders Recognized with SAMMY Leadership Awards
SAM Magazine—Natick, Mass., April 7, 2021—The 2021 SAMMY Leadership Awards honor four individuals for their positive impact on their resorts, local communities and industry…
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Lift Operations Mountain Department
Lift operations are essential to safety, guest flow, and overall mountain efficiency. The Lift Operations Department focuses on lift management, staffing, training, maintenance practices,…
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Covid Causes More Closures in B.C.
SAM Magazine—Kelowna, B.C., April 1, 2021—Canadian resorts Revelstoke and Big White are both closing ahead of schedule, just as British Columbia enters a three-week…
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OIA Study Reflects New Outdoor Participant Demographics
SAM Magazine—Boulder, Colo., April 1, 2021—A special report from the Outdoor Industry Association (OIA) found that new, more diverse outdoor participants sought new recreation…
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Snow People—March 2021
Resorts Maggie Murray and Jesse True, Arapahoe Basin, Colo. Arapahoe Basin welcomed Maggie Murray as its new finance director and Jesse True as its new…
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Vail Resorts Drops Prices for 2021-22 Epic Pass
SAM Magazine—Broomfield, Colo., March 24, 2021—Vail Resorts (VR) officially unveiled its 2021-22 Epic Pass lineup today, dropping pass prices 20 percent “across the board,”…
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Claims of Racism at Whitefish Resort Lead to Changes
SAM Magazine—Whitefish, Mont., March 22, 2021—A group of 20 to 30 protesters gathered on and around the Whitefish Mountain Ski Resort Sunday morning to…
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Loaded Chair Falls from Lift at Camelback
SAM Magazine—Tannersville, Pa., March 22, 2021—A chair carrying three passengers detached from the haul rope and fell to the ground Sunday afternoon at Camelback…
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Vail Resorts Visits Strong, But Revenues Decline
SAM Magazine—Broomfield, Colo., March 15, 2021—Vail Resorts (VR) saw year-over-year business levels improve during January and February, with season-to-date visits down 8.2 percent through…
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Sundance Mountain Resort to Install Two New Chairlifts
SAM Magazine—Sundance, Utah, March 12, 2021—The new owners of Sundance Mountain Resort are wasting no time making improvements to the Utah resort founded by…