The Voice of the Mountain Resort Industry  |  Est. 1962

Mountains Don't Move Themselves

SAM Coverage

Lifts & Ropeways

  • Social Media for Adults

    The social media world is a fast-paced, ever-changing universe. Are you dialed in? If you’ve been tinkering with Twitter, fussing with Facebook and blogging…

  • Getting Schooled

    Ski school participation is waning across the board. How do we get more people to sign up to try our sport? In the golden…

  • Candid Cameras

    Investing in good security equipment can greatly decrease ski and board theft, and increase customer satisfaction. Maybe he didn’t think anyone would notice, but…

  • 10 Under 30 :: 2010

    10 Under 30 :: 2010

    These 10 twenty-somethings are making a difference at ski areas across the continent. They like chocolate. They are powder junkies. Nominated by their peers,…

  • Construction Site :: March 2010

    Five areas get upgrades in lodges, snowmaking and lifts. MT. ROSE, NEVADAThe new Slide Lodge highlights more than $4 million in improvements for this…

  • Demystifying Credit Card Fees

    See how this area saved over $50,000 annually in credit card processing fees. In tough economic times, ski area operators all seek ways to…

  • F&B Adapts to a New Normal

    Economy making your stomach queasy? You’re not alone. With the recession taking a toll on discretionary spending, ski resorts are taking a hard look…

  • Mountain Spy :: March 2010

    Mountain spy Liz Eren has proven time and again, it’s not the answer to the question, but how the question is handled. THE QUESTION:…

  • Blue Pages :: March 2010

    INTRAWEST SELLS RESORTS, GIRDS FOR DEAL… LAYINT IT ON THICK ON WEEKENDS… OPPOSING VIEWS ON GLOBAL WARMING… OLYMPIANS MAKE SPLASH IN SWIMSUIT ISSUE… MOBILE…

  • Best/Worst Advertising 2010

    Our annual look at the hits and misses in winter resort media campaigns. Yes, social media is cool and dynamic. But it is far…