The Voice of the Mountain Resort Industry  |  Est. 1962

Mountains Don't Move Themselves

SAM Coverage

Lifts & Ropeways

  • Crisis Marketing

    Crisis Marketing

    Guests this season can look forward to deals like never before as ski areas try to lure customers during hard economic times. Indications that…

  • Ahead of the Game

    Avoiding equipment failure while the season is in full swing can be done. I was visiting a ski area and planning on combining a…

  • Playing It Safe

    By making safety part of its culture, Sierra-at-Tahoe has an enviable injury record. Back in March, a knee injury ended a remarkable streak of…

  • Home-Grown Videos

    Thanks to new technology and equipment, resorts can create their own videos throughout the season, and customers love it. Remember the good, old days—say,…

  • Energy Audits

    Use this simple approach to start and expand an energy management program. We all have facilities that lose a lot of energy through poor…

  • Give Yourself a Hand

    On-site lift maintenance training and advance preparation make in-season fixes easy and economical. Modern lift control systems are highly sophisticated. What used to be…

  • Blue Pages :: November 2009

    SCORE: VAIL, $9 MILLION, INVESTORS, 0… WANT MORE KIDS? GET OUT!… HELMETS FOR ALL ON-SNOW EMPLOYEES?… BOLTON VALLEY TAPS THE WIND… HEALTH CARE REFORM…

  • Industry Reports :: November 2009

    LOVELAND FIRST TO OPEN… TWO NY AREAS TO REOPEN… MAINE AREAS TEAM UP… INTRAWEST TO RECOMMEND HELMETS… FORECLOSURE FOR MOONLIGHT… OBITUARIES… PEOPLE… SUPPLIER NEWS……

  • Fearless Predictions

    Fearless Predictions

    When we entered the new millennium, we asked a few experts to predict the future. Here we revisit these experts for an update. Indoor…

  • Summer In the Air

    Many ski areas are turning into adventure parks during the summer months. Screams of glee and mock terror echo through the woods as people…