SAM Coverage
Uncategorized
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Fun and Games
The summer attractions trade show, IAPPA, has a great deal to teach winter resorts about business year-round. Human lizards. Ropes courses. Greaseless fryers. A…
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Speak-Out :: More MAS
Diversity and the MAS Report The Multiculturals in Action Sports Report, 2010 Hispanic Snow Summary, more simply called the MAS Report, is a wake-up…
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Creating Space
As rental operations expand, clever storage solutions can maximize your available space. With one third of all skiers and riders on the mountain these…
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Industry Reports :: January 2011
SKYTRAC, NEW LIFT CO…. VERMONT AREAS FOR SALE… KSL BUYS SQUAW VALLEY… WB IPO NETS $300 MILLION… AWARDS… PEOPLE… SUPPLIER NEWS… SKYTRAC, NEW LIFT…
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Election Elation
Will the electoral changes in state and national government be good for business? Areas vote yes. The country’s dramatic lurch to the right in…
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Elk Becomes Eagle Point
New owners take a pragmatic approach at an old area. Shane Gadbaw, a 35-year-old New York hedge fund exec, grew up night skiing with…
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In Defense of Terrain Parks
In a landmark case, terrain parks were recognized as a risk management tool, not a menace to jumpers. The ski industry recently enjoyed a…
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Building a Brand Base
Follow simple steps to go big. One of my favorite ads asked a simple question: “Will you be heading up to Alaska to do…
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If You Sell It, They May Come
As city ski and board shops disappear, resort shops just might gain business. Snowsports retailing isn’t easy under any circumstances. Area and resort shops…
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Reining in Risk
Serious tubing incidents are rare, but when they happen, “assumption of risk” statutes may not apply. While tubing has become a major attraction and…

