SAM Coverage
Category: Uncategorized
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Grandma’s A Ripper, Too
Why and how to embrace intergenerational participation in resort marketing. Visitation to ski resorts worldwide is composed of six (soon to be seven) generations.…
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Dig Deep on Data
Use AI to mine your data cache and unlock operational insights. Resort operators accumulate vast amounts of data across operations like F&B outlets, ski…
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Mastering Your Mindset
Mindset is a leadership tool that sets the tone for your whole team. Mindset is a powerful thing. It influences our behavior, decision-making, communication,…
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F&B Tech Heats Up
To take advantage of tech in F&B, involve your staff in the planning, decision-making, and implementation. “What’s the next big thing in F&B tech? Where…
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Mountain Spy :: May 2025
The Spy asks: “I’ve heard the food is expensive. Is it worth it?” There’s the amount you pay for a meal at a restaurant…
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Breaking Down the Cost Barrier
Ski Cooper raised its financial performance by lowering ticket prices. At the annual Colorado Ski Country USA meeting in June 2024, members from nearly two…
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Snow Gains, Market Pains
Weather was a win for resorts this season, but inflation, recession fears, and trade tensions could make next year a tougher sell. Question: Can…
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Pulse Check
Operators across North America are cautiously eyeing the months ahead amid a swirl of economic uncertainty, tariff pressure, labor constraints, and shifting federal policies.…
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Canadians Draw a Line in the Snow
Could cross-border tourism face a lasting freeze as the tariff war continues? President Trump’s Feb. 1 executive order imposing a much ballyhooed 25 percent…
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New Products :: March 2025
Weather, operations, and marketing products and services for resort operators to consider. CHS Snowmakers: Chairlift Water Tender The Chairlift Water Tender (CWT) is a…