SAM Coverage
Category: Poll
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Drone use at our area is
* a way for our guests to produce their own content * how we create some cool marketing videos * a PR challenge due…
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Aside from skiing and riding, which activity attracts the most winter guests to your resort?
* snow tubing * après * fitness/wellness (spa, gym, etc) * cross-country * snowshoeing * zip line * mountain coaster * snowmobiles * sleigh…
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Summer is when…
* Full-time staff is busting butt on maintenance. * We enjoy a four-day work week. * The resort is busy with summer attractions and…
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At our area, snow tubing is…
* a significant source of profits * an important, growing part of our success * a steppingstone to skiing and riding * an abomination…
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What was the most popular change at your area this year?
* upgraded snowmaking * tree skiing * terrain-based learning * improved food service * new terrain park features * an “other thing” [please comment,…
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How courteous are people on the slopes?
* More friendly than Walmart greeters * Most observe the “rules of the road” * Most violate the “rules of the road” * It’s…
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What is your resort’s most exalted department (other than your own)?
* Ski Patrol * Instructors * Snowmakers * Groomers * Mechanics * Marketing * Accounting * Parking * Lifties * Rental
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When it comes to freestyle terrain for the coming season, are you
* Expanding it * Adding more beginner terrain * Adding bigger features * Reducing it * Keeping it simple–staying the same
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What’s the biggest way your area encourages employee engagement and retention?
* Bonus and/or reward system * Frequent pats on the back * Offers education and advancement * Offers good housing options * Organizes staff…
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Money doesn’t buy happiness, but it helps. Are you
* Woefully underpaid * Underpaid, but living the life * About right for my position * Overpaid, but don’t tell anyone * Not paid…

