SAM Coverage
Author: Olivia
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The Battle Over Olympic Power
An examination of the struggle between the International Snowboard Federation (ISF) and the Federation International du Ski (FIS) over which body has the right…
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How Many Snowboarders? Two Million Number Challenged
NSGA and ASD studies estimate number of snowboarders at two million. A review and comparison of eight market research studies indicates that the actual…
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1996 Directory Of Products And Services
A listing of products and services and their suppliers within the ski industry.
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Supplier Directory
Names, addresses and key contacts for suppliers of products and services to the ski industry.
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Internet Participation Is Growing
No one knows what the real benefits are, but the low cost of establishing an Internet presence combined with fear of being left out…
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Remembering Franz Hoppichler
Norm Crerar, who succeeded Franz Hoppichler as president of Interski, pays tribute to and assesses the Professor’s impact on the sport of skiing.
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Unwelcome Nomenclature
Questioning a major resort’s use of the term “high speed” in conjunction with both detachable and fixed-grip lifts.
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Ske-Cology Takes Partners To Succeed
Describes the partnership among Vail, the USDA Forest Service, National Winter Sports Partnership and NSAA to provide Ske-Cology to as many resorts as possible.
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Watering Hole
Considers the collective benefits from the emphasis of companies such as S-K-I Ltd. on new products, promotions, marketing partnerships and business relationships, calling into…