SAM Coverage
Author: Jordyn Bremmer
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PGR Names New GMs at Wintergreen and Mount Washington (B.C.)
SAM Magazine—Park City, Utah, June 24, 2025—Pacific Group Resorts (PGR) has promoted Zach Marlowe and Mike Manara to serve as general managers of Wintergreen,…
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Taos Ski Valley Promotes John Kelly to CEO, Norden to Become Board Chair
SAM Magazine—Taos Ski Valley, N.M., June 20, 2025—Taos Ski Valley named longtime executive John Kelly as its new chief executive officer, with current CEO…
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Safehold Pulls Out of Oregon as Waiver Bill Progresses
SAM Magazine—Salem, Ore., June 19, 2025—Safehold Special Risk will no longer insure ski area clients in Oregon due to the state’s legal climate that…
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Indy Pass, Entabeni Expand Executive Team
SAM Magazine—Granby, Colo., June 19, 2025—Indy Pass and Entabeni Systems have hired four senior executives to their C-suite: Alex Lahood as chief operations officer;…
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Letter to the Editors :: May 2025
Thanks for the mentoring I wanted to take a moment to thank SAM, MountainGuard, and High Peaks Group for pairing me with Brundage Mountain …
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Schroetel Named Red Mountain President, Katkov and Thompson Stepping Down
SAM Magazine—Rossland, British Columbia, June 18, 2025—Red Mountain Resort is undergoing a major leadership transition as longtime CEO Howard Katkov and resort president Don…
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Hermitage Club Names Josh DeBottis as Bill Benneyan’s Successor
SAM Magazine—Wilmington, Vt., June 18, 2025—The Hermitage Club at Haystack Mountain has appointed Joshua DeBottis as its incoming executive director and general manager, effective…
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Inbound International Visits, Occupancy at Western Destinations Continue to Decline for Summer
SAM Magazine—Winter Park, Colo., June 17, 2025—Booking reticence for summer vacations persists while bookings by international visitors from Canada, western Europe, and now Mexico,…
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Utah Ski Areas Record Third-Most Skier Visits in State’s History
SAM Magazine—Salt Lake City, Utah, June 12, 2025—Utah’s 15 alpine ski resorts recorded 6,503,635 skier visits during the 2024–25 winter season. While down 3.6…
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Ski California LMOE Conference Draws Record Attendance
SAM Magazine—South Lake Tahoe, Calif., June 12, 2025—The 2025 Ski California Lift Maintenance & Operations Education (LMOE) Conference drew a record 403 attendees to…