SAM Coverage
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Enigmas of Growth-or Sniffing for Glue
This article explores the problems facing the industry in terms of participant levels. It also points out that certain small segments of skiing and…
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Industry Reports
Sugarbush completes and Vail pursues land exchanges; Canada/U.S. to co-host Olympics?; Intrawest to build village in France; Burke goes to auction; Goggle thieves contact…
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cover shot
Nathan Bilow’s cover shot illustrates a feature article, “Converting to the Core” by Chris Brink and Maggie Loring. The feature begins on page 44.
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Publisher’s Memo
Jennifer’s publisher’s memo explains a couple of subtle changes in the magazine to make things easier for the reader. She developed the ideas during…
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An Inside/Outside View of Marketing
The former communications director of Purgatory Resort explains that the ski industry is sorely lacking in marketing muscle and good research methodology. He says…
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NSAA and Supplier Relations
This Speakout lauds NSAA’s efforts at Orlando, yet brings up the question of supplier relations. David sees the unity that was once displayed eroding…
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Asking Some Questions About NSAA
This Speakout raises the issue of the NSAA Model for Growth unveiled at its annual convention in Orlando and poses a number of questions…
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2000 Metro Newspaper Directory
This listing includes newspapers with special ski sections and winter travel promotions in the major North American markets.
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The End Page
The Ultimate White Wedding (vows exchanged at Loveland, Colo.); Boys Will Be Girls (Dress-up day at Mt. Rose, Nev. for a discounted ticket; You…
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Blue Pages
Soliciting Kids (Children’s ONline Privacy Protection ACT); Rethinking Wind Chill (new formula in offing?); The Numbers Game (Booth Creek, Vail, Intrawest and ASC quarterly…