SAM Coverage
Departments: Mountain Ops
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Nominate a Rising Star for the 2021 “10 Under 30”
SAM Magazine—Natick, Mass., April 21, 2021—The nomination period is now open for SAM’s annual “10 Under 30.” Members of the mountain resort industry are…
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Snowbound Aims to Make Big Splash This Fall
Special report by Katie Brinton. SAM Magazine—Park City, Utah, April 20, 2021—SIA’s Snowbound Festival, a reimagined version of the former BEWI Expos, is set…
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Sustainability Mountain Department
Environmental sustainability is increasingly important for ski areas and mountain communities. The Sustainability Department examines energy efficiency, water management, climate-resilience planning, waste reduction, and…
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Alterra Names Brownlie COO for Resorts
SAM Magazine—Denver, Colo., April 5, 2021—Alterra Mountain Company has promoted Mark Brownlie from regional chief operating officer (RCOO) for the company’s Western Region to…
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Western Destinations Continue to Rebound
SAM Magazine—Winter Park, Colo., March 15, 2021—With just two months to go in the winter season, lodging at mountain destinations regained lost ground, according…
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Covid Cases Continue to Decline as Vaccinations Increase
Nearly one-fifth of the population has received at least a first dose of vaccine, according to the latest Virus Tracking report from the Insights…
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Ikon Pass Program for 2021-22 Shows Few Changes
SAM Magazine—Denver, March 4, 2021—Details of the 2021-22 Ikon Pass were released today, and they are nearly identical to the pre-Covid passes for 2020-21.…
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POM Acquires Outside, Creates Multi-Media Empire
SAM Magazine—Boulder, Colorado, Feb. 23, 2021—Pocket Outdoor Media (POM), which has been accumulating active lifestyle content and services, significantly expanded its reach by acquiring…
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COVID Insights: Declining Cases
The latest virus tracking reports from Insights Collective are showing light at the end of the tunnel, with new cases and hospitalizations declining. Only Oregon,…
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SAM & NPD Name Lucky Winner of Tiki Chainsaw Challenge
Yesterday, viewers were entertained with bad lumberjack jokes and live tiki chainsaw-carving with North Pole Design’s Senan Gorman and SAM publisher Olivia Rowan. The…

