SAM Coverage
Departments: Mountain Ops
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Boyne Resorts Names Former Disney Executive Dan Cockerell as President of Operations
SAM Magazine—Boyne Falls, Mich., May 14, 2026—Boyne Resorts has appointed Dan Cockerell to the newly created role of president of operations, effective Aug. 1,…
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U.S. Skier Visits Drop 14% in 2025-26 Amid Weak Western Snowfall
SAM Magazine—Lakewood, Colo., May 5, 2026—U.S. ski areas recorded an estimated 52.6 million skier visits in the 2025-26 season, down roughly 14 percent and…
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Global Skier Visits Hit Record 399M for 2024-25
SAM Magazine—Grenoble, France, April 21, 2026—Global skier visits reached a record 399 million in the 2024-25 season, surpassing the previous high of 392 million…
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SAM Calls for Nominations for “10 Under 30” Emerging Leaders
SAM Magazine—Natick, Mass., April 13, 2026—Nominations are now open for SAM’s annual “10 Under 30,” presented with support from Snow Operating. The program recognizes…
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NSAA Honors Campbell, Link with Industry Awards
SAM Magazine—Lakewood, Colo., April 6, 2026—Pat Campbell and Geraldine LinkThe National Ski Areas Association (NSAA) will recognize two longtime industry leaders at its 2026…
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Indy Adds 7 Alpine, 3 Cross Country Ski Areas Ahead of Public Sales Period
SAM Magazine—Jackson, N.H., March 31, 2026—Indy Pass has added seven new alpine ski area partners in the Midwest, Alps, and Japan as well as…
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Pomerelle Sold to Longtime Mountain Manager
SAM Magazine—Albion, Idaho, March 3, 2026—Pomerelle Mountain Resort in southern Idaho has been sold to mountain manager Zach Alexander and his wife, Crystal, according…
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January Lodging a Tale of Two Regions in West
SAM Magazine—Winter Park, Colo., Feb. 16, 2026—While severely dry conditions and warm temperatures took a serious toll on mountain lodging properties in Colorado and…
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Jack Frost Big Boulder Appoints Tony Torsell as General Manager
SAM Magazine—Blakeslee, Pa., Jan. 23, 2026—Vail Resorts has hired Tony Torsell as general manager of Jack Frost Big Boulder, effective Feb. 15. Torsell, who…
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Le Massif to Reopen After Reaching Agreement with Workers’ Union
SAM Magazine—Petite-Rivière-Saint-François, Jan. 23, 2026—Unionized workers returned to work today and Le Massif de Charlevoix will reopen for winter operations tomorrow, Saturday, Jan. 24,…