SAM Coverage
Departments: Mountain Ops
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Season Opened Slowly at Most Western Destinations
SAM Magazine—Winter Park, Colo., Jan. 16, 2026—Low snowfall led to a lackluster December for mountain town lodging operations across most of the West, according…
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Live Sessions Set for 2026 Ski Resort AI Bootcamp
SAM Magazine—Natick, Mass., Jan. 13, 2026—The Ski Resort AI Bootcamp will return in 2026 with four new virtual live sessions focusing on practical, department-level…
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Weather and Economy Hit Western Lodging Results
SAM Magazine—Winter Park, Colo. Dec. 16, 2025—Below average snowfall and faltering consumer confidence negatively impacted November booking activity at Western destinations, according to the…
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Club Med Tremblant to Open in 2028
SAM Magazine—Mont-Tremblant, Québec, Dec. 9, 2025—Mont-Tremblant will be home to a new ski in, ski out Club Med resort in December 2028. Club Med…
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Sky Tavern Names Chris “Toph” Brown as New CEO
SAM Magazine—Reno, Nev., Dec. 2, 2025—The Sky Tavern board of directors has appointed Chris “Toph” Brown as the Nevada ski area’s new chief executive…
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Megève Ski Area Joins Ikon Pass
SAM Magazine—Haute-Savoie, France, Dec. 1, 2025—Alterra Mountain Company added France’s Megève Ski Area as an Ikon Pass partner for 2025-26. Full Ikon Pass holders…
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Pacific Group Resorts Acquires SilverStar
SAM Magazine—Vernon, British Columbia, Nov. 25, 2025—Pacific Group Resorts (PGR) has acquired SilverStar Mountain Resort in Vernon, British Columbia, from Powdr. PGR’s portfolio now…
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CDA Wins 25-Year Contract Renewal to Operate La Plagne
SAM Magazine—Paris, Nov. 25, 2025—After a competitive tender process, Compagnie des Alpes (CDA) has secured a new 25-year Public Service Delegation (PSD) to continue…
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Wisconsin’s Whitecap Mountains Files for Bankruptcy
SAM Magazine—Upson, Wis., Nov. 24, 2025—Whitecap Mountains Resort has filed for Chapter 11 bankruptcy in the U.S. Bankruptcy Court for the Western District of…
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Killington Commits $100K in Hurricane Relief for Jamaican Staff, Unveils New ‘Upward & Outward’ Initiative
SAM Magazine—Killington, Vt., Nov. 7, 2025—Killington Resort / Pico Mountain has launched a new charitable and sustainability program, Upward & Outward, starting with a $100,000…