SAM Coverage
Lifts & Ropeways
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Vail Resorts Completes Acquisition of Stowe Mountain Resort
SAM Magazine—Broomfield, Colo., June 9, 2017—Vail Resorts closed on its acquisition of Stowe Mountain Resort in Vermont on Wednesday. Stowe, VR’s first East Coast…
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Snow People, June 2017
Welcome to the June edition of Snow People, where we highlight happenings to prominent people in the mountain resort industry. Michael Keller, Yellowstone National…
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Whistler Blackcomb COO Dave Brownlie to Step Down
SAM Magazine—Whistler, B.C., May 24, 2017— Whistler Blackcomb Resort chief operating officer Dave Brownlie has decided to step down from his role and pursue…
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Lookout Pass Expansion Plan Approved by Forest Service
SAM Magazine—Mullan, Idaho, May 24, 2017—Phase I of Lookout Pass’ master development plan has been approved by U.S. Forest Service officials, and work can…
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Report: Granby Ranch Chairlift Fatality Due to Combination of Factors
SAM Magazine—Denver, May 12, 2017—An unusual combination of circumstances led to the fatal chairlift accident on the Quick Draw Express at Granby Ranch last…
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Big Snow, Longer Season from East to West
SAM Magazine—Dover, Vt., April 28, 2017—Across much of the country, the grass is growing, flowers are blooming, and spring sports are in full swing.…
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SANY to Host Lift Training and Maintenance Program
SAM Magazine—Jamesville, N.Y., April 28, 2017—The Ski Areas of New York Lift Training and Maintenance Program is being offered this summer at several locations…
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40th Annual LMS Draws Record Attendance
Celebrating its 40th year of educating ski area personnel, the Lift Maintenance Seminar (LMS) welcomed the biggest crowd in its history at this year’s…
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SAM’s Annual Best and Worst in Marketing 2016-2017
There’s a lot to learn from the cleverly conceived and occasionally failed marketing programs of your peers. GENERAL Best Ski Show StrategyBretton…
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Extend Your Brand
The best brand extensions can keep resorts on guests’ minds throughout the year. ometimes an amber pour of fresh maple syrup is a reminder…