SAM Coverage
Lifts & Ropeways
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In the Fast Lane
Tubing continues to grow in popularity, both with customers and resorts looking to expand their revenue streams. Tubing, the low-skill relative of skiing and…
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Industry Reports :: January 2011
SKYTRAC, NEW LIFT CO…. VERMONT AREAS FOR SALE… KSL BUYS SQUAW VALLEY… WB IPO NETS $300 MILLION… AWARDS… PEOPLE… SUPPLIER NEWS… SKYTRAC, NEW LIFT…
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Election Elation
Will the electoral changes in state and national government be good for business? Areas vote yes. The country’s dramatic lurch to the right in…
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If You Sell It, They May Come
As city ski and board shops disappear, resort shops just might gain business. Snowsports retailing isn’t easy under any circumstances. Area and resort shops…
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Can We Talk?
Want to find new ways to talk to your guests? Beef up your mobile marketing efforts. Propped up high above the corner of E.…
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Construction Site :: November 2007
Lift installations, snowmaking expansions, and new lodges give guests plenty to look forward to: Revelstoke, B.C.; Deer Valley, UT; Gore Mountain, VT; Cyprus Mountain,…
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Industry Reports :: November 2007
A-BASIN ANOTHER FIRST… LOON AND SUMMIT-AT-SNOQUALMIE SOLD… NO GO FOR WOLF CREEK VILLAGE… SILVERTON GETS LEASE… NEW RESORT FOR UTAH?… BELLEAYRE TO EXPAND… OBITUARIES……
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Speak Out :: November 2007
Roger Lohr implores us to “Stop Vehicle Idling at Ski Areas.” German ski writer Christoph Schrahe and British ski writer Patrick Thorne tells us all…
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Pricing it Right
Is there such a thing as too much of a discount? Pricing has always been a big part of many ski resorts’ marketing strategy.…
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Keeping It Personal
Showdown celebrates another season, and so does the man leading the way. “I get about 60 days of skiing in each year,” says the…