SAM Coverage
Departments: Lifts & Ropeways
-
Ski Career Event Seeks Industry Support
SAM Magazine—Henniker, N.H., July 14, 2025—In less than 24 hours, more than 120 students in career and technical education (CTE) programs around New Hampshire…
-
10 Under 30
Meet the class of 2025: These next-gen leaders bring fresh thinking, heart, and hustle to every corner of the mountain resort world. The recipe…
-
Idea Files :: July 2025
A portable mock control panel for training lift operators. CONTROL PANEL TRAINER Monarch Mountain (Colo.) lift operations supervisor Robert Clarkson wanted to make it…
-
Mountain Blueprints
For 50 years, Paul Mathews and Ecosign have helped mountain resorts across continents and generations evolve and endure. Paul Mathews launched Ecosign in 1975 with…
-
Construction Site :: July 2025
These ski areas got an early start to their major construction projects. Snowshoe, WV Alterra-owned Snowshoe is replacing its Shavers Center lodge this summer.…
-
Greasing the Gears
When the necessary elements align, downhill bike parks can take off. In the past decade, mountain biking’s growing popularity has pushed many ski areas to add it…
-
Tech Uplift
These four resorts are modernizing their tech stacks, softening internal resistance to create experiences with less friction. “Update! We upgraded our POS, so it plays…
-
Dressing for Success
Rental outerwear can improve the guest experience and the bottom line. The relatively small rental apparel market seems poised for growth. Resorts in the…
-
The Dos and Don’ts of Flash Sales
How to create urgency and FOMO, drive volume and revenue, and make your customers pay more attention. There are a couple of universal truths…
-
The Challenges of Selling Summer
Guests really enjoy summer in the mountains. So why don’t they return more often? Summer operations offer ski areas many benefits, including a reduced…