SAM Coverage
SAM Headline News
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Vail Resorts Names Ogilvie Urban Ski Areas Vice President
SAM Magazine—Broomfield, Colo., Aug. 31, 2017—Vail Resorts has named Taylor Ogilvie as the new vice president of the company’s urban ski areas. Ogilvie was…
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NSAA Names Riehle as New President
SAM Magazine—Lakewood, Colo., Aug. 28, 2017—Parker Riehle is the new president and CEO of the National Ski Areas Association (NSAA). Riehle—who is currently the…
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SNOW Operating to Operate Mountain Creek Ski Resort
SAM Magazine—Vernon, N.J., Aug. 22, 2017—SNOW Operating has entered into a long-term partnership with Mountain Creek Ski Resort, N.J., to manage the resort’s winter…
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KSL/SkiCo Joint Venture to Acquire Deer Valley
SAM Magazine—Denver, Colo., and Park City, Utah, Aug. 21, 2017—After a short breather from ski resort ownership consolidation, the newly formed entity of KSL…
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Summer Visits in Western Destinations Remain Flat, Revenues Up
SAM Magazine—Denver, Aug. 18, 2017— According to the most recently released data from the Monthly Market Briefing compiled by DestiMetrics, an Inntopia company, lodging…
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SUMMER OPS CAMP REGISTRATION CLOSES IN A WEEK
SAM Magazine—Natick, Mass., Aug. 17, 2017—Registration for SAM’s eighth annual Summer Ops Camp—a series of seminars, workshops, and site visits that explore the state…
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Eldora’s Rebranding Embraces Local Market
SAM Magazine—Boulder, Colo., Aug. 16, 2017—As it undergoes a multi-million dollar capital development, including the installation of a new six-passenger chairlift, Eldora Mountain Resort…
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Snow People, Early August 2017
News of staff changes and hires at resorts, suppliers, and the National Parks Service. Patrick Olstad SE Group welcomed Patrick Olstead to its landscape…



