SAM Coverage
Author: Sarah Wojcik
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NSAA Winter Conferences Draw Crowds
SAM Magazine—Snowbird, Utah, and Killington, Vt., Feb. 13, 2019—Snow in many regions of the country has ski areas off to a successful start to…
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Peter ‘Mongo’ Schory Receives NSAA Industry Impact Award
SAM Magazine—Lakewood, Colo., Jan. 25, 2019—The National Ski Areas Association (NSAA) presented the Ski Industry Impact Award to Peter “Mongo” Schory during the Western…
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Resorts Participate in National Safety Month
SAM Magazine—Lakewood, Colo., Jan. 25, 2019—January is National Safety Month (NSM), and resorts across the country have been offering safety related events and programs…
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New Sliders Show Up For LSSD
SAM Magazine—Ludlow, Vt., Jan. 23, 2019—Roughly 6,200 beginner ski and snowboard lessons were taught on Jan. 11, 2019, the first national Learn to Ski…
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Free Skiing for Furloughed Workers UPDATED
SAM Magazine—Waitsfield, Vt., Jan. 25, 2019—Several resorts are now offering free skiing and snowboarding to furloughed federal workers during the government shutdown. Angel Fire,…
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Snow People – January 2019
In SAM’s monthly Snow People, we highlight recent personnel moves that have been made in the mountain resort industry. This report was written by Katie Brinton.…
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Rucker Named President of Head USA Winter Sports Division
SAM Magazine—Boulder, Colo., Jan. 21, 2019—Head has named Jon Rucker as president of the Head/Tyrolia USA Winter Sports Division. He has been with the…
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World Snow Day Message Reaches 3.5 Million People
SAM Magazine—Oberhofen, Switzerland, Jan. 21, 2019—The eighth annual World Snow Day held Jan. 20 encouraged would-be winter sports participants to try skiing and snowboarding.…
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Western Lodging Trends: Falling Rates, Snow Drive Growth
SAM Magazine—Denver, Jan. 18, 2019—Strategic rate management coupled with widespread snowfall across the western U.S. helped turn December from a challenging month to a…
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Jay Peak Officially on the Market
SAM Magazine—Jay Peak, Vt., Jan. 17, 2019—The court-appointed receiver who’s been overseeing Jay Peak since the resort was seized by the SEC nearly three…