SAM Coverage
Author: Olivia
-
Marketplace
Pam Conklin casts a professional marketing eye on the ski publications and other advertising media commonly considered by ski areas.
-
X-Country Skiing
Our touring expert Bob Woodward describes what rental forms should be used by renters of touring equiptment.
-
Ernie Blake
Executive Editor Janet Nelson captures the flavor of a fascinatingconversation with the legendarymaster of Taos.
-
Snowmaking
THE STATE IF THE ART-Technical Editor Nils Ericksen uses seven major installations to pinpoint the state of the snowmaking art. Seven pages of all-lean…
-
Forest Service Outlooks
Bob Gatty interviews Roy Feuchter, Director of Recreation Management for the Forest Service, and a key man for the ski resort industry.
-
Quick, Nimble And Cheap
Brian Harwood focuses on the growing use of radio as an advertising medium for ski areas.
-
Newspapers
SAM presents its 8th Annual listing of newspapers serving the major skier markets, and their plans for ski coverage and ski supplements.
-
Wire Break Investigation
Boris Vilhar, of Borvig Corporation, reports his findings after investigating the premature appearance of broken wires in haul ropes.
-
Letters On Snowmaking
Nils Ericksen’s article on the history of Snowmaking (May SAM) elicts comment and clarification from several readers.