The Voice of the Mountain Resort Industry  |  Est. 1962

SAM Coverage

Author: Olivia

  • Controlling Lifts With Computers

    Gary Odegard and Dave Alerman go into the details of the effective use Steamboat makes of micro computers in monitoring and reporting on the…

  • Timesharing Condos

    A detailed examination by ski writer Paul Robbins on the pros and cons of selling ski resort condominiums on a time-sharing basis. A lot…

  • Man From Montserrat

    Janet Nelson interviews David Price, who brings his Caribbean experience to his new job as Marketing Director of Beaver Creek. 

  • Saga Of Roundtop

    An hilarious tale of Texas-style subterfuge by Paul Robbins. 

  • Audio/Visual At Aspen

    Ski writer and A/V expert Lewis Cuyler interviews John Cadmus on his creative training programs at Aspen. 

  • Nurseries Without Tears

    Linda Goodspeed takes a fascinating look at how some forward-looking resorts are catering to the needs of the baby boomlet parents. 

  • Zero Base

    Marketing expert Daniel O’Connor tells how the principles of zero base budgeting can save both marketing dollars and programs if properly applied. 

  • Gauge Alignment

    Engineering and insurance expert Howard Anderson sheds some important new light on alignment in lifts. 

  • Athalon

    Janet Nelson does an industry profile on this interesting Colorado-base firm. 

  • Snow Trails

    Another in our series of profiles in profits- a fascinating success story from the Ohio flatlands by Rosemary Freskos.