The Voice of the Mountain Resort Industry  |  Est. 1962

SAM Coverage

Author: Katie Brinton

  • Making More From Less

    It’s no secret that small ski areas are vital to the overall growth in the mountain resort industry. Here is how three are having…

  • Going Up

    Believe it or not, there are guests out there who would rather hoof it up your mountain than ride a fancy lift. Keeping them…

  • Construction Site :: January 2012

    There was a lot of building activity at ski resorts last summer.   SNOW TRAILS, OHIO Part of Snow Trails half-million investment this season…

  • GenAura/SAM Magazine Digital Communications Survey

    As resorts expand the range of their digital communications strategies, they are finding success in a growing number of media. In fall 2011, executives…

  • Speak Out :: Mountains of Opportunity

    Summer opportunities. The Ski Area Recreational Opportunity Enhancement Act, signed by President Obama on Nov. 7, 2011, paves the way for more robust summer…

  • Industry Report :: January 2012

    PEAK RESORTS POSTPONES IPO… CNL BUYS STEVENS PASS… NSAA FORMALIZES PARTNERSHIP WITH IMBA… OBITUARY… PEOPLE… SUPPLIER NEWS. PEAK RESORTS POSTPONES IPOThanks to shaky market…

  • Eco-Tip: Cleaner Sleds, Cleaner Air

    Two- versus four-stroke snowmobiles. Just how polluting are snowmobiles? During a peak winter visitation day in Yellowstone National Park, snowmobilers using the standard two-stroke engine…

  • Rocking the Rental World

    Areas are actually making rental shops a positive part of the guest experience. Today’s rental shop is not your father’s rental shop. It’s not…

  • Change is in the Wind

    The Forest Service is looking at allowing wind power on its lands. Recently, I was speaking with someone at the Forest Service about wind…

  • Looking Beyond Winter

    Managers seek advice and insights at SAM’s Summer Ops Camp. Areas and suppliers explored best practices and activities at SAM’s Second Annual Summer Ops…