SAM Coverage
Author: Jordyn Bremmer
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Colorado Ski Country USA Projects Record Skier Visits
SAM Magazine—Denver, June 10, 2022—Skier visits for the 2021-22 season at the 22 Colorado Ski Country USA (CSCUSA) member resorts were up 14 percent…
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Le Massif Joins Mountain Collective
SAM Magazine—Petite-Rivière-Saint-François, Quebec, June 8, 2022—Le Massif de Charlevoix has signed a three-year agreement with the Mountain Collective, according to Radio Canada. Le Massif…
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Snow People—Summer 2022
In SAM’s Snow People, we highlight recent personnel moves that have been made in the mountain resort industry. From resort hires, promotions, and retirements…
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Australian Resorts See Earliest Winter Openings In 22 Years
SAM Magazine—Victoria, Australia, June 8, 2022—The winter season has begun in the Southern Hemisphere. Historically early and abundant snowfall this year in Australia has…
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Quebec Skier Visits Up 3 Percent for Second Busiest Season of Last 10 Years
SAM Magazine—Beaupré, Quebec, June 3, 2022—The preliminary results of the 34th Economic and Financial Study of Ski Areas show 6.3 million visits were recorded…
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Ski Areas Slide Into June
SAM Magazine—Cambridge, Vt., June 2, 2022—Many of North America’s resorts opened later than they would have liked this winter, but a few standout areas…
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Six Resorts Chosen for the 2022 Rise Up Challenge
SAM Magazine—Natick, Mass., May 31, 2022—Six lift maintenance teams have been chosen to participate in the second annual Rise Up Challenge, supported by Leitner-Poma…
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New Snowbird Tram Cabin Damaged During Installation
SAM Magazine—Little Cottonwood Canyon, Utah, May 31, 2022—One of the two new tram cabins being installed at Snowbird, Utah, fell to ground on Saturday,…
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Owner of Lutsen Mountains and Granite Peak to Purchase Michigan’s Big Snow Resort
SAM Magazine—Lutsen, Minn., and Wausau, Wis., May 25, 2022—Charles Skinner, the owner of Minnesota’s Lutsen Mountains Ski Area and Wisconsin’s Granite Peak Ski Area,…
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Smith to Succeed Gregory as Alterra CEO
SAM Magazine—Denver, May 25, 2022—Alterra Mountain Company president Jared Smith will be promoted to chief executive officer, effective Aug. 1, 2022. Current CEO Rusty…