SAM Coverage
Author: Jordyn Bremmer
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Utah’s Powder Mountain to Invest $40M in Public Side of Resort
SAM Magazine—Eden, Utah, March 10, 2026—SunDown Lodge RenderingPowder Mountain will invest $40 million in a terrain expansion and base-area improvements on the public side…
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Riding High
New aerial transport systems can reshape the future of mountain towns. Anyone who’s lived in a mountain town knows congestion is an issue. Populations…
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Storing Snow Through the Summer
Once an oddity, storing snow from one season to the next is becoming a viable strategy. By the time the mound of snow at…
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Oregon Legislature Passes Waiver Reform Bill
SAM Magazine—Salem, Ore., March 6, 2026—Oregon State HouseOregon lawmakers finally passed a bill that strengthens the enforceability of liability waivers in the state after…
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Mountain Spy :: First Tracks
The Spy revisits calls from never-evers to celebrate 20 years of undercover missions. It’s Mountain Spy’s 20th anniversary year, and we’re back in the…
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From Pain Points to Payoff
Six ski area case studies show how targeted tech investments moved the needle on operations, risk, and efficiency. At most ski areas, new tech…
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Technology Temp Check
What ski areas are saying about software, systems, and strategy. Results from the 2025-26 SAM Technology Survey show ski areas are spending more on…
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2026 Groomer Report
Snowcat manufacturers continue to refine their machines and after-sale support. Within the steel and aluminum construction of grooming machines lives digital intelligence that continues to…
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A Big Move for Antelope Butte
Giving season passes to kids jumpstarted the nonprofit ski area’s road to financial viability. The early returns were decent at Antelope Butte Mountain Recreation…
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Strength in Stability
As visitation stabilizes at historic highs, the 2024-25 Economic Analysis shows ski areas strengthening margins, increasing per-visit revenue, and reinforcing balance sheets in a more…