SAM Coverage
Author: admin
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Marketing from the Inside Out
The most powerful marketing tool for a ski resort is its customer- here’s how you can discovered who these very important skiers and riders…
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Industry Reports
End-of-Season Numbers Not So Bad, SLOC Reports Profit, Heavenly Deal Closes, Club Med Leaves Copper, USSA and NBC Ink Deal, Breckenridge Gets OK for…
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Speak-Out
A Big Round of Applause: Winter 2002 Olympics, NSAA At Forty, Racing Doesn’t Benefit Most Cross Country Areas, Bad Words, and Don’t Drive Parents…
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Against All Odds
Despite 9/11, the Olympics and warm weather, the industry managed an average season.
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Blue Pages
ASC Sued Over Steamboat Renege, Utah Gets Big Promotion Dollars, USFS Names New Recreation Director, Forest Service Fee Structure Changes?, Now, To Our Rescue:…
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SAM Idea Files
Sunburst Ski Area, Wisc., Two-Bullwheel Solution, Brian Head, Utah, installing lift shack microwaves to boost employee morale, and Christie Mtn. Ski Area, Wisc., Dave…
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Construction Site
Mt. Baker, Wash., upgrade plan to fixed-grip quads, Breckenridge, new facilities, Alta, detachable quad, Yellowstone Club, Mont., three lift projects, Cascade, Wisc., snowmaking system.
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The Helmet Issue
A look at the data, facts and views that led Aspen to adopt a helmet policy for kids.
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Making an Old Lift New Again
Converting an aging lift to DC power was the low-cost solution for transporting Angel Fire’s beginner skiers.