The Voice of the Mountain Resort Industry  |  Est. 1962

SAM Coverage

Author: Katie Brinton

  • Going to the Next Level

    Bring A Friend program and new partners can help boost LSSM well above last season’s 100,000. Learn to Ski and Snowboard Month (LSSM), now…

  • Now We’re Talking

    It takes coordinated effort and clear communication to maximize fun and safety in the terrain park. From the beginning to the end of a…

  • Turn It Off

    A no-idling policy helps the environment and the bottom line. Many areas have implemented a no-idling policy for resort vehicles, from maintenance trucks to…

  • Mountain Spy :: September 2012

    Liz Eren’s mission this issue was to see how resorts are responding to the growing demand for summer activities. Question: My son has a…

  • Get Ready

    Modern snowmaking equipment is only as good as the maintenance it receives. Here’s how to improve early-season performance. The winter of 2011-12 was a…

  • Mountain Spy :: November 2012

    Mountain Spy Liz Eren poses a question about the Bring a Friend Challenge. Sadly, most resorts were unprepared. QUESTION: I’M PLANNING TO BUY A…

  • Be Safe!

    A must-read account of how one man’s shortcut almost cost him his life. It began with a simple, careless mistake, as many serious accidents…

  • What’s Your Cell Plan?

    Smartphones, handheld devices, you name it—they are as common on the slopes as skis. But what about when it comes to employees? Go ahead:…

  • In Tune With the Times

    Cascade’s investment in an expensive piece of equipment has paid off in spades. For a modest-sized Midwestern ski area, Wisconsin’s Cascade Mountain has quietly…

  • New Products :: November 2012

    See what’s new for your resort. SAM Magazine rounded up more than 14 new products for mountain operators that will increase operational efficiency, thrill guests,…