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2010-11: BIG CROWDS, BIGGER EXPENSES
We take our annual look at NSAA’s Economic Analysis and find a few surprises…and some major holes.
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GROOMING VEHICLES 2012
The biggest news in grooming is what lies ahead-Tier 4i compliance. Plus, a new player in grooming vehicles is set to hit the market.
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THE DIGITAL LANDSCAPE
Social media can be a giant question mark for many, so SAM and GenAura initiated a ski industry survey to get a few answers.
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EDITOR’S PICKS: SIA SNOW SHOW 2012
Every year, thousands of people descend on Denver to see the cutting edge ideas and trends in winter sports. Here, we profile a dozen products to watch.
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ISLANDS OF WHITE
The first installment in a two-part series profiling interesting snowmaking installations around the U.S. and Canada.
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ECO-TIP
This issue’s Eco-Tip profiles a great way to reduce guest consumption of energy.
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CONSTRUCTION SITE
New amenities and attractions headline the construction season.
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IDEA FILES
Drip pans, a crockpot station and creative firepits are the latest and greatest ideas from resorts.
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IT’S ALL ABOUT THE SNOW
Lack of snow for many cut into visits during the first half of the season.
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THE CHANGING FACE OF CUSTOMER FEEDBACK
In-house surveys, digital or otherwise, are the tip of the iceberg. Up next: simplified tracking of social media commentary on your resort.
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ON THE ROAD
ACCT Conference February 2012… Rental World/SIA Snow Show January 2012… NSAA Eastern/Western Trade Shows/Conf. January/February 2012
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SPEAK OUT :: BULLYING OUR LUNCH MONEY
Times are tough, but let’s not take it out on our clients.
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LETTERS
Wanted: Help for the ASTM Terrain Park Jumping Task Force-Jasper Shealy… What is Green? -Tom Kendrick.
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REPORTS
MOONLIGHT GETS NEW OWNNERS… SEVERAL SKI AREA SALES COMPLETED… ARIZONA SNOWBOWL PREVAILS…AGAIN… MAGIC MOUNTAIN NOW SKIER OWNED… PA. SKI AREA LODGE DESTROYED BY FIRE… PEOPLE… SUPPLIER NEWS
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BLUE PAGES
NSAA SUES FOREST SERVICE OVER WATER RULE… SKIING AND DRINKING IN ASPEN… WILL THE HAYSTACK CLUB COME TO PASS?… GOGGLES: THE LATEST PERSONAL VIEW SCREEN… AND YOU THOUGHT YOU HAVE EMPLOYEE ISSUES… RESORTS PACK ASTM TASK FORCE MEETING… INDOOR SKIING AND RIDING, BIG AND SMALL… HAPPY BIRTHDAY
